History of Hereford Beef
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The video above is a segment from the first ever CHB In-Store Marketing Video (DVD format available). It can easily be played on small TV’s located in retail meat departments, or used as employee training, for example. Food service outlets can use it to inform and train waitstaff. The unique CHB story is covered and presented in each segment.
For more information or DVD copies of the In-Store Marketing Video, contact your CHB Account Manager at 1-816-842-3758 or email@example.com.
Media Advertisements that Work
All materials are copyrighted by either Certified Hereford Beef® or their respective organizations and may not be copied or used for any reason.
Radio and Television Ads
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Oven, Pot Roast, Skillet, National Beef Print and Internet Ads, Holiday Rib Roast Poster, Holiday Rib Roast Advertisement, Holiday Rib Roast Order Form, Ridley’s Middleton, ID Newspaper Ad, Ridley’s Outdoor Banner, Ridley’s Coloring Contest Flyer
There is so much to talk about when it comes to promoting Certified Hereford Beef®; our customers never seem to run out of things to say. In order to create consistent CHB messaging or even inspire creativity in beef advertising, we like to show off our best material. Take a look!
For more information on these advertisements contact your CHB Account Manager at 1-816-842-3758 or firstname.lastname@example.org.
CHB Preparation Labels
National Beef Company
In National Beef Inc’s efforts to buy more Hereford and black whitefaced cattle to fill a growing market need, they placed print ads and 30-second radio spots throughout media outlets in the central plains and Midwest cornbelt. The campaign was hugely successful, bringing competitive market pricing, age verification and forward contracting to qualifying cattle. For more information on the campaign contact Chad Barker at National Beef at 1-800-449-BEEF or email@example.com.
All materials are copyrighted by National Beef Inc and may not be copied for any reason.
Holiday Rib Roast Campaign
The hugely successful and inaugural CHB Holiday Rib Roast Campaign was popular among several of our retail customers. This program, geared toward the Christmas rib roast, featured large in-store posters, print advertisement for weekly ads (also available for newspaper ads), and order form flyers with a featured, fail-proof Rib Roast recipe. Each campaign item offered was available for store specific customization. For more information on the campaign contact your CHB Account Manager at 1-816-842-3758 or firstname.lastname@example.org.
Ridley’s Family Markets 4th of July Celebration
The 4th of July is a big deal for southern Idaho residents and Ridley’s Family Markets wanted a way to celebrate with them. In doing so, several locations were chosen for uniquely local celebrations geared around what communities like to do best on the 4th of July: watch parades, be with family and friends, and eat tender, tasty, and juicy Certified Hereford Beef®. These are just a few of the print and radio materials CHB helped to put together for this patriotic celebration.
- Ridley’s Middleton, ID Newspaper Ad
- Ridley’s Outdoor Banner
- Ridley’s Coloring Contest Flyer
- 60 second Radio Ads
Retail Originated Advertisements that Work
Over the years, retailers have found that Certified Hereford Beef® gives them an incredible advantage over their competitors. CHB has a rich history, but also provides an incredibly safe and consistent product that the highest quality beef programs available on the market today. With so much to talk about, it’s easy for our retailers to advertise in creative ways that ultimately result in greater CHB brand imaging and increased sales. Below are just a few examples.
Yoke’s Fresh Market Ads
Hen House Market Ads
CHB Marketing Materials
An ID and password are required to access CHB marketing materials. To obtain an ID and password, contact Cheryl Monson at (816) 842-3758.